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New privacy policy implemented by Google despite EU warning

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Google, the internet company, has pressed on with its new privacy policy even though it has been warned by the EU that it contravenes European law.

The new policy will allow Google to share information collected on one service such as the Google search engine with others such as YouTube, Gmail and Blogger. Google have claimed that the changes will enable it to better tailor searches.

There has been, concerns, particularly in France that the new regime will breach European laws and a Europe-wide investigation has been launched. The CNIL which is France’s privacy watchdog has written to Google calling for a “pause” in the implementation of the new policy. They stated that: “The CNIL and EU data authorities are deeply concerned about the combination of personal data across services,”

The regulator added: “They have strong doubts about the lawfulness and fairness of such processing, and its compliance with European data protection legislation.”

Peter Fleisher, Google’s global privacy counsel responded by saying that he was happy to answer any concerns raised by CNIL. Writing in a blog Mr Fleischer stated: “As we’ve said several times over the past week, while our privacy policies will change on 1st March, our commitment to our privacy principles is as strong as ever,”

In the UK, campaign group Big Brother Watch have conducted a poll of more than 2,000 people which suggested that 47% of Google users in the UK were not aware of the policy changes and only 12% of users had read the new agreement. They have argued that more should be done to inform users of the changes.

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Written by Andrew Hodges

April 5, 2012 at 8:43 am

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